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Positive Ink

National Post: "Canon Dumps Suburbs for a great view'"

Article by Chris Wattie, August 29, 2007

Client

Canon Canada

Summary

A result of creative thinking and proactively approaching the National Post, this positive feature discusses Canon Canada’s decision to move their Business Solutions Division from its suburban home in Markham, Ontario, to downtown Toronto, Ontario. With more and more businesses moving out of the city and into the suburbs, enticed by lower property taxes and lower costs of business, we pitched the story that Canon Canada was bucking the trend went against the trend and opening shop downtown to be closer to customers in the downtown core.