Kinect for Xbox 360 became available for Canadians to purchase at 12 a.m. today, and High Road was on hand last night to host some pretty excited people who were definitely ready to play.
Consumers – hungry to be one of the first to get their hands on the console that lets you be the controller – lined up at Dundas Square in Toronto to be part of the launch that included stations for trying out games like Kinect Sports, Kinect Adventures and Dance Central. Media watched from a glass box overlooking the square while pyrotechnics were fired off to let folks know Kinect is here!
Meanwhile, down the street at the Xbox Kinect Experience Centre, over 200 media and VIPs busted moves and mingled with the elite at our private party. We welcomed folks like George Stroumboulopoulos, Jully Black, Kardinal Offishall, and Stephen Wong, and watched So You Think You Can Dance’s Blake McGrath and Mia Michaels join forces on Dance Central.
People were playing in Montreal and Vancouver, too. More than 200 media and VIPs had a great time playing with the Kinect and dancing to the beats of DJ Killa Jewel at La Mouche in Montreal.
In Vancouver, the Kinect launch shut down the street at Best Buy’s Cambie store to feature America’s Best Dance Crew’s season five finalists, Blueprint Cru. Additionally, among media and VIPs, which included Vancouver’s own BigPark the developers of Joyride, were more than 150 fans eager to get their hands on Kinect when the doors opened at midnight.
You can still visit the Xbox Kinect Experience Centre to play until December 1 at 207 Yonge St. in Toronto and Complexe Les Ailes, Metro Level (677 Ste-Catherine W.) in Montreal.