Scott Pilgrim vs. The World took Toronto by storm last week! Writer and Director Edgar Wright joined creator Bryan Lee O’Malley and Canadian actress Ellen Wong (a.k.a. Knives Chau) to celebrate the release of the genre-breaking cult hit by giving fans an EPIC experience in the original setting and filming location of Toronto.

With a whirlwind two day media tour packed with media interviews with kick-ass outlets like , The George Stroumboulopoulos Tonight Show, CP24 Breakfast, SUN Media and Metro, a fan signing at the HMV in Yonge & Dundas Square, and a FREE fan screening at the Bloor Cinema for more than 800 fans, it was undeniably an epic affair!

Scott Pilgrim vs. The World is now available on DVD and Blu-Ray from Universal Studios Home Entertainment Canada.

Coming out of E3, it is no doubt that Disney Epic Mickey is one of the most highly anticipated games to launch before the end of 2010. For the first time in gaming history, one of the world’s most iconic characters, the mouse himself, will be a playable character. Coupling Mickey Mouse with the game being designed by industry luminary Warren Spector, it was not a surprise that some Canada’s top journalists were dying to step in to Wasteland to give Disney Epic Mickey a test drive.

On Tuesday October 12th, Disney Interactive Studios Canada hosted a successful three-part preview day for Disney Epic Mickey in Toronto, featuring special guest Warren Spector. The day kicked off with Warren appearing on Canada’s largest morning show, Canada AM. Warren then met one-on-one with all top-tier Canadian print and broadcast media throughout the day, followed by a cocktail-style preview event located in a trendy gallery in downtown Toronto. Media, retail partners and influencers joined DIS for an evening of demos and hands-on game play, while being entertained by the painting talents of Disney artist Joe Yakovetic and to tunes spun by a hip Toronto DJ. The event was a huge hit, creating positive buzz and anticipation in advance of the launch of Disney Epic Mickey in Canada on November 30^th.  

It was a pink carpet affair for wee tiara-topped fans of Barbie at the advance screening of her latest DVD, Barbie: A Fashion Fairytale.

Toronto’s Cineplex Odeon Queensway was the spot where little princesses strutted their stuff and posed for the “paparazzi” in anticipation of the modern day fairytale. Presented by Universal Studios Home Entertainment Canada, it was a day of fashion, friends and fun – “magic happens when you believe in yourself” was the motto of the day.

Barbie herself was in attendance (naturally!) – much to the delight of all, particularly the VIP winners who got to sit beside Barbie for the movie – and caused a bit of a tweeting frenzy,with more than 150 tweets from guests using the #YMCBarbie hashtag.

 Based on the blog coverage – including Toronto Teacher Mom, The Fashion Mommies, Our World From A to Z – and the many pics uploaded over on the Yummy Mummy Club’s Facebook page – the matinee screening was a sparkling good time for all!