For the fifth installment of Canon Canada’s Other Side program, High Road worked with celebrity chefs including Michael Smith  (Food Network’s Chef at Home/Chef Abroad), Susur Lee (LEE and Madeline’s), Mark McEwan (North 44 and Bymark) and Brad Long (Veritas) to create the “Food For Thought” photo exhibit.

Held the week before Thanksgiving, the chefs donated their creativity by capturing personal photos that embodied the theme “Food for Thought.” In turn, Canon Canada donated $25,000 on behalf of the chefs to Food Banks Canada, which was presented at a private media event at Veritas Restaurant in Toronto.

The response was superb, with the media intrigued with the concept of the chefs’ photography, and engaged in Canon Canada’s philanthropic efforts so close to the Thanksgiving season.