High Road has long been connected with Canada’s gaming elite but few High Road events mix gaming with politicking.

On Tuesday night, the Ottawa High Road team was out in full force to help support the Entertainment Software Association of Canada’s (ESAC) annual ‘Get in the Game’ event at the Chateau Laurier.
More than 300 Parliament Hill folks (some with eager children in tow) joined top tier media and gamers to celebrate Canada’s vibrant game industry.

HRC clients Xbox, Disney Interactive Studios and EA had fans jumping as they packed the Chateau’s esteemed Adam Hall. Other industry players playing host to guests included ESAC members Ubisoft, Activision, THQ, Take Two Interactive, Warner Bros., Nintendo, Sony, and more.

As the evening drew to a close and crowd slowly departed, guests could be heard singing the praises of ESAC, calling this the ‘event of the year’ on the Hill.

Congratulations ESAC for bringing another fantastic event to the capital!

Canada’s Gameface

Did you know?*

• 47 per cent of Canadian households have at least one video game console
• Canada’s gaming industry employs 16,000 people at 350 companies
• 17 per cent projected growth in the industry is predicted over the next two years
• Canada boasts the third largest video game industry in the world

*Statistics from ESAC