It was a pink carpet affair for wee tiara-topped fans of Barbie at the advance screening of her latest DVD, Barbie: A Fashion Fairytale.

Toronto’s Cineplex Odeon Queensway was the spot where little princesses strutted their stuff and posed for the “paparazzi” in anticipation of the modern day fairytale. Presented by Universal Studios Home Entertainment Canada, it was a day of fashion, friends and fun – “magic happens when you believe in yourself” was the motto of the day.

Barbie herself was in attendance (naturally!) – much to the delight of all, particularly the VIP winners who got to sit beside Barbie for the movie – and caused a bit of a tweeting frenzy,with more than 150 tweets from guests using the #YMCBarbie hashtag.

 Based on the blog coverage – including Toronto Teacher Mom, The Fashion Mommies, Our World From A to Z – and the many pics uploaded over on the Yummy Mummy Club’s Facebook page – the matinee screening was a sparkling good time for all!