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Boring talking head turned into great photo opp

Talk about making the best of a bad situation...Kudos to whoever came up with this idea: With Alan Greenspan scheduled to address 1,500 business people in Toronto yesterday as a guest of Canadian Economic Forum and sponsored by BMO, they hit a snag.

His flight was snowed in and he couldn’t get out of Washington, DC. No worries, they linked him in via video. They put the screen in a nice Bay Street looking-leather chair on stage. Then they added a suit. The result? A great photo opp that drove front page coverage of the event in the Toronto Star and front page of ROB in the Globe and Mail.

Check out the picture in print when you have a sec. Here is the link to the TorStar photo. A usually boring talking head shot turned into front page material. Nice! 

By Justin Creally on Feb 15, 2007
add/view comments (2)

Agreed.

I read the paper this morning and immediately wanted to know what happened to Alan greenspan...Plus, I think they even matched the suit and tie props to his own.. look closely!

By Dominic Bortolussi on Feb 15, 2007

While not visually appealing as other imagerey of Greenspan (http://www.alangreenspanpaintings.com) It’s definitely a fun tactic when providing for videocasts for meetings and other events.

By Kevin Davis on Feb 15, 2007

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