Highroad Communications

High Road has a company-wide commitment to leveraging our expertise and communications skills to give back to the community. High Road's staff is also encouraged to promote their own volunteer interests within the agency.

Mia Wedgbury, High Road's President and Co-Founder, serves on the Board of the Canadian Advanced Technology Association (CATA), and leads High Road in doing pro bono work for a variety of technology and business organizations — including a commitment to the development of women business leaders as part of The Judy Project in addition to working with non-profit organization Ability Online to promote the cause of empowering children through technology.

High Road's volunteer and philanthropic activities also include:

• PR counsel to help promote the Kidney Foundation Annual Gala in Toronto
• Working with a student committee at Toronto's Marshall McLuhan Catholic Secondary School to plan and promote the school's annual digital arts festival, which showcases the creative work of high-school students from across Canada
• Donating PR services as silent auction items for Algonquin College fundraiser
• Volunteering with Algonquin College's PR students to discuss professional development and career opportunities
• Annual Christmas drive to collect food and toys for needy families in Toronto

High Road has managed events and promotional activities for:

• The Wireless Symposium
• The Wireless Industry Congress
• Montreal Game Summit
• The Ottawa Centre for Research and Innovation (OCRI)
• Canadian Advanced Technology Association (CATA)